Emma Smith

Chief Executive, Asia Pacific

Emma has spent over 20 years helping organisations build respected brands across Asia Pacific. Emma led Weber Shandwick Worldwide in Asia before founding PR firm The Consultancy in 2003, which was acquired by MHP Communications in 2013.

Emma specialises in positioning and counselling financial and professional services firms, having worked with companies such as Prudential, Coca-Cola, Goldman Sachs, MasterCard, British Telecom, Fidelity and Mercer, to name just a few. She is a former board member of the HK Council of PR Firms and of the International Association of Business Communicators HK and has sat on IABC’s International Advisory Committee.